the youtube that you really wanted all along

Youtube: pretty good, non?  Lots of videos, the ability to upload your own… but it’s always been lacking the ability to really share stuff, because all you could do was send people the link. 

It was like being in a museum; look, but don’t touch.

Of course, lots of clever people worked out little hacks that meant you could rip any video you wanted from youtube; they were good, but not great.  The quality suffered a little.  It was a bit of a hassle.  It just wasn’t very intuitive & natural as it should be.

But the sheikh of shareability, Prof. Lawrence Lessig, has flagged up that on certain Youtube content, the ability to download videos has appeared, as seen here on Obama’s latest weekly video podcast.

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Obviously it’s a functionality that will roll out in some cases and not others to begin with… but all content owners will/should get over the fact that people can download any videos from youtube anyway, and it’s better that you are seen to make it easy for them.

At this point, youtube will finally be the youtube that you wanted all along… 

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Fraggles and Doozers, pt II

So, that Fraggles & Doozers post from before… it was about how we can think of ourselves at work; generalists and specialists.  Have a read if you haven’t yet, then let’s continue…

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I thought I’d play around a bit more with it.  What does it take to be a good Fraggle?

Now, I’ve found an online Puppet Wikia which has excerpts from the original Fraggle Rock Pitch book, way back in 1982, which describes Fraggles thus…


“…average about eighteen inches in height, come in all shapes, colors and ages, and have an endless supply of energy. Fraggles like to sing, dance, wear silly hats go to parties, feast, gather things, cheer, stomp Doozers, explore and have adventures…”


In that we find a lot of the most important things to be a creative generalist; energy, parties, gather things, exploring and adventuring

 

Energy is really important for a generalist; if you’re trying to inspire people with things from afar they’ve not seen before, then it matters how you sell it in… after all, if you’re not excited about it, why should they be?


By Parties, we’re not thinking literal parties, but as close as you can make it is good… if people are in a fun, stimulating, laughter filled environment, they’ll be more likely to believe ‘anything is possible’… try and create that for them…

 

Gather things?  Yep, think like a magpie – if it’s shiny and new and exciting, photograph it, buy one, steal one… take some real representation of it back home, it makes the telling of the story a lot easier afterwards.

 

Exploring is something I touched on before… it’s the desire to go out and explore every inch of the Fraggle Rock cave systems, to discover new and exciting things…

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…and it goes hand in hand with Adventuring; it’s not just exploring, it’s how you explore… start down the path least trodden, as bravery and courage in the face of scary dark places will reward you well.


Feeling Fraggley?  Good, now go and get out there…

(I’ll look at Doozerish stuff soon too…)

 

Further reading?

Fraggles & Doozers pt I

Fraggles & Doozers pt III

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Don't have a cow: our Moo cards are coming…

The business card; usually white, few lines of text, maybe a logo on the back… very hard to tell the difference between the umpteen that end up on your desk after a while…

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And they’re expensive too.  Being old-school, most printers will offer you a deal based on economies of scale… one set might cost you £500, but then the next only an additional £60, then down and down and down… which means you have to order in bulk, otherwise they’re not worth doing.

Which all seemed a bit daft when we found out about Moo.com

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Digital printing, as many different photos as you like across your cards (so on 100 cards you can have 100 different photos), thus very personalised, only half the size of normal business cards, so much less wasteful, and all at a flat rate from the first set of £10 per 100.  What’s not to love?

So we’ve ALL ordered them; yep, everyone at PHD.  I’ve got a test set through, and it’s very exciting…

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And all the pictures we’ve got are submitted by the great and the good of PHD, so you can mix up the photos you want on there with some other ones that other PHD’ers submitted.

So hoorah, and thank you Moo.com…

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Social Objects, by a man who knows…

I’d encourage you to head on over to Hugh McLeod’s blog (which you can get to by clicking on the Blue Monster below), for he would seem to be starting a multi-post tale on social objects and purpose ideas… get in on the first instalment now…

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