Tag: Social Media

  • Are Brands Fracking The Social Web? [ My talk from Squared ]

    John V Willshire

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    I’m not long out of giving a new talk this morning for the first time, at Squared in London to the bright young things who’re just starting out on a six week intensive learning experience.  It’s always a privilege to talk to the future leaders of an industry, and today was certainly no exception.  Find…

  • The death of Myspace… and lessons for everyone else

    John V Willshire

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    Last weekend, I had to build a Myspace equivalent.   No, not the whole thing from scratch.  That’d have taken longer.  Five days, maybe…   Nope, just a page for our band, Gamages Model Train Club.  Over the course of an afternoon, by stringing together bits of Tumblr, Soundcloud, iTunes, Facebook, Google Analytics and Feedburner, I…

  • Passion and Scale – getting “participation” right

    John V Willshire

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    Off the back of the Verb, Reverb and Amplify post from before Christmas, we’ve been doing some work projects on what this means for participation; we’ve a whole host of brilliants clients & brands that have done participation and done it pretty well…   …although as always, you’re never sure who did it, you or the community…