Tag: marketing analysis

Why Making Things People Want beats Making People Want Things – #adtech_london

John V Willshire

/

12-09-2013

My slides from the talk from earlier today at Ad:tech 2013 in London: It links back to some of the questions raised in the written piece from a couple of weeks ago. It’s nearly two years since I stumbled across the phrase as a galvanising idea for the work I do with clients…

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Smithery Ltd
Makerversity
Somerset House
London
WC2R 1LA

Company Registration: 07947215
VAT: GB130120881

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Tag: marketing analysis

Why Making Things People Want beats Making People Want Things – #adtech_london