SXSW does MTPW

You might remember this…

 

I wrote a post about it a while ago, and talked about it in the BBH Labs interview too.  It’s been playing on my mind a lot, of late.  And apparently of others too…

From over at SXSW, Sermad tweeted me that Robbie Whiting of Duncan/Channon had used it in his talk, which he’s since posted up here on Slideshare.  It was nice to be in Austin in spirit at least.

 

Robbie’s deck is excellent, lots of great ideas, points and visceral examples.  I may well have to borrow some of it (if he’ll let me), as I’m doing a presentation at IdejaX in Croatia in May on “Make Things People Want beats Make People Want Things“.

As a handy reminder, there’s a massive COUNTDOWN on their site, which doesn’t add to the pressure at all, oh no…

 

…but you know, I’m doing the most important bit of presentation writing, and fucking around with the style.  That’ll be the first 48 days I reckon…