My friend Sarah just pointed me to this, it’s wonderful.
It’s from IBM, and it’s software that takes a data set that you feed it, and turns it into an instant visual. So, for kicks, I took the IPA dissertation I wrote this year and tried it out.
It’s called ‘The Communis Manifesto; why communities are the future of brand communications’, and the whole text pans out to look like this:
…which is a great summary of what the essay is about, and near instantly gives you an idea about the sorts of things it covers.
It’s a really interesting way to help you appraise something I guess, though is no guarantee of quality. But if you want to know what the general themes coming through from a qualitative group were, for instance, it would be brilliant for that; just pump in the transcirpt and off you go.
Anyway, a great site – click here on the image and have a play (you can do stuff with data too, though I’ve not had a go with that yet…)
I played with the data stuff too, it’s cool. Here’s a chart on the virality of Pizza Express email vouchers for instance…]]>